in partnership with

Communications for fundraising
30 March 2011 10am-5pm, Barbican Centre, London

Chaired by Louise Richards, Director of Policy and Campaigns, Institute of Fundraising

Join us for a timely one-day conference to reinvigorate your fundraising through better communications skills, knowledge and confidence.


Meet other marketing, communications and fundraising professionals working across the sector, hear from funding bodies, communications experts and fundraisers about how good communications strategies can transform your fundraising.

  

• Demonstrate your impact powerfully and creatively
   
• Understand funders and tell them what they want to know
   
• Be creative, bold and improve your success rate
   

Sessions include:

• Hear from charities about their innovative fundraising methods and campaigns and the central role communications plays
• Funders explain the importance of ‘telling the story’ and what they are looking for
• The importance of your online communications- what do stakeholders, funders and individual donors see when they want to find out more about what you do
• Utilising innovative tools and services- apps, mobile donations, collecting money online, social networks
• Who are you fundraisers? Making sure your messaging is right internally so that all of your staff, volunteers, trustees and supporters are ambassadors for the organisation
• Find out from communications experts how to tailor your communications for your different fundraising audiences whilst maintaining a consistent message and tone
• Building and sustaining relationships with your funders and donors- using communications tools to reach out to funders and to keep their interest
• Original and powerful ways of demonstrating the impact funding makes
• Are you making the most of your trustees, supporters and stakeholders? Find out from high-profile trustees about the role they can have in your fundraising
• Creative, inspiring campaigns. Find out about powerful fundraising campaigns and hear the people behind them discuss the ideas and development behind them
• Raise awareness and support cheaply through the news. The Community Newswire team on how to get coverage by making your fundraising stories newsworthy

For highlights from previous Media Trust conferences, including video clips, audio files and pictures check out our free resources hub